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Fashion accessory stores use Axis network cameras and Milestone software for retail surveillance

Published by Dan on August 7, 2008 11:57 AM

Axis IP cameras will soon be installed in 350 Ardene retail stores across Canada. Ardene is a popular fashion accessory retailer specializing in jewelry, clothing, footwear, and more. By implementing a new video surveillance solution, the company hopes to reduce shrinkage throughout its stores. Shoplifting is a major concern, especially in the jewelry department, because the items are small and easy to conceal. Another key concern is securing the areas where transactions take place. The Axis cameras will work to deter shoplifting, provide visual evidence of theft, and will also be used for merchandising and marketing purposes.

Already, Ardene has set up 120 Axis 215 PTZ Network Cameras in its stores. The cameras are a good fit for retail surveillance because of their ability to pan, tilt, and zoom for broad-area monitoring. The Axis 215 PTZ also features 12x optical zoom and provides high-resolution video for detailed surveillance. In the Ardene retails stores, the Axis cameras are placed over sales floors and near cash registers. To manage its new IP-based surveillance system, the company uses Milestone Systems IP video software.

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