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Increase sales with Axis’ network-based people counting

Published by Margeaux on January 13, 2012 10:44 AM

Using network-based people counting is a smart tool that proves particularly beneficial in retail settings. People counting is a feature built in to several Axis cameras that can be managed remotely over a network.

People counting can be used to streamline logistics and enhance sales. Retail shops often use people counting to track of queue length and stay on top of staffing needs. It can even be used to determine the effectiveness of displays and shopper traffic patterns. In other words, the people counter is a great marketing tool that you can use to track customer behavior and optimize your store.

Network-based people counting provides real time information so you can respond quickly and appropriately.